"Maaike Dommershuijzen // FREELANCE CREATIVE // COPYWRITER // SIDEKICK"
Blink Educatie
PAY-OFF | NAME DEVELOPMENT | CONCEPT | SCRIPTWRITING
Blink is a company that creates lessons for schools in an innovative way. By involving children in the creation of lessons, their approach differs from all the other producers.
This creates a new perspective for teachers that are not teaching from a book, but from experience. The results are interactive lessons that literally activate the children. Enabling teachers to find pleasure (again) in teaching, whilst remaining on professional ground.
NAME DEVELOPMENT
BRAND PAY-OFF
The pay-off I wrote for Blink Education
'MAAK HET ONVERGETELIJK'
translates to 'Make it unforgettable'.
PRODUCT NAMES
A new approach asked for a new way of naming products.
History is named ‘Eigentijds’;(Contemporary);
using the endline
'Make History unforgettable'
Sciences is named ‘Binnenstebuiten’ (Inside-out);
using the endline
'Make Science unforgettable'
Geography is named ‘Grenzeloos’ (Without Borders)